Google short code

Every day, billions of people use Google to search for products and services. In a previous blog, we touched on the advantages of google reviews. In this blog, we will focus on the importance of ensuring your Google My Business is set up correctly and that you are sharing the correct short name link with your patients on all platform

Why do you need a Google My business account?

Most searches are done by individuals who are looking for goods and services within their area. This is where Google can help you. By having a Google My Business account you become more visible to potential patients searching for an optometrist in their area. A Google My business account with reviews will simply improve your Social Engine Optimization (SEO) and make it easier to find your business when searching on Google.

Learn more to improve your local ranking on Google

How to set up a My Business account

Before establishing a strategy, you need to set up a Google My Business account for your practice and then make sure your business is Google Verified. Thankfully, Google makes this process as easy as possible. Simply head over to Google My Business to register your business address. To complete the process, Google will mail a postcard to your business containing a unique PIN within two weeks. Now you will have access to your unique google short name, which will assist in you receiving google reviews.

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Verify your Business Profile

What is Google short names?

Once your business is verified, you can begin interacting with your reviewers—this is where Google short name is so important.

Google short names are like handles on social media platforms. This feature offers uniqueness to your users. Though this critical feature now, Google has began to tackle more online social space. It’s vital to ensure you have inserted your business correct short code on all platforms.  Click here to find out what your Google My Business short name is. 

Why are Google reviews important?

The quality and quantity of reviews on Google is one of the most important ranking factors for local SEO. And, when a person scans the search results for a local product or service in Google, the business listings that include customer reviews present greater credibility and, naturally, receive more clicks.

Why is using the correct short name so important?

It is all about accessibility; by having a direct URL to follow to your specific Google My Business account instead of Googling it and finding possible competitors, a potential patient can access your business directly using your My Business short Name. This benefits your practice as it will lead to higher conversion rates and potential patients, and current patients will find what they are looking for faster and without the hassle.


When current patients want to review your practice, they are automatically taken to your google review platform. An easy way to achieve this is by using a software that directs your patients to your Google review platform at a click of a button.  The best way to achieve this is through a software such as Ocumail.

Advantages of Google reviews

If you want to get more patients to rate your practice on Google reviews, improve your SEO and your overall digital communication with your patients. Nevada Cloud has cutting edge technology to help you achieve this.

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