What if plastic was banned?
- Sep 7, 2022
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- Elaine Coetzee

A world without plastic would be a very different place. It’s hard even to imagine what life would be like without this material. Plastic has become such an integral part of our lives that it’s difficult to think of living without it. What would you do if this ban was real?
You would first google for alternative options and find a way to do things differently. My gut says you would be looking for an alternative solution. You would need a better, more earth-friendly long-term solution.

A big change
Let's take a moment to think about something as simple as banning plastic and its significance. The optometry field is no different. It's an ever-changing environment in that we need to find new ways of doing things differently to stay up to date and be competitive. New materials would replace plastic in frames and packaging. Practices that adapt and find the best alternatives would receive the best results.
New ways of doing things
Make a change in your business while you are ahead. All companies must make changes at some point, and the sooner, the better. Keeping your patients in your environment online when reading more about what you’re diagnosed with and eliminating them exposed to other brands is simply forward thinking.